Category Archives: Social Media

7 Nerds Try To Explain Football

Now this is funny stuff!

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Communication – Proactive Methods to Improve Business

I once heard the expression, “Communication is the lubrication in your organization.” That couldn’t be truer, especially in the world of business. You simply can’t over-communicate when dealing with clients. I find that the best way to eliminate the constant state of reactivity in which most of us work is to employ proactive communication strategies, such as the following:

Make a list of the people with whom you correspond regularly.
Take note of all the recurring questions that you have to answer time and time again. Then ask yourself how you can provide the information to these individuals in advance. For example, let’s say you’re a real estate agent, and you know that during every transaction you are going to receive a telephone call from the buyer regarding the home inspection report. Instead of being at your client’s beck and call, why not create a document that provides the answers to these frequently asked questions? This would cut these questions off at the pass, save you time, and allow you to provide better overall customer service.

Have your team give you status on important events at the end of each day. 
This frees you from having to interrupt them during the course of the business day to ask numerous questions. It also creates peace of mind for both you and them, and encourages accountability on their part. This can also be accomplished via daily or weekly email updates. They simply begin an email at the beginning of each day or week, and continue adding notes as things come up. Then, at the end of the day or week, they simply hit “Send,” and you’re completely up to date on what they are working on.

Encourage your clients to depend on you by providing a level of communication that is unparalleled. 
One example would be to create an audio CD for clients to listen to in their car. For a real estate agent, this CD may highlight the top ten questions that a prospective homebuyer typically asks when shopping for a home. After meeting with a client for the first time, the real estate agent can send the CD and ask them to listen to it before their next meeting. The clients will be amazed at the agent’s ability to address their most pressing questions, including a few questions they hadn’t even thought of! Best of all, the agent wouldn’t waste time answering the same questions over and over again.

Continue to think of ways that you can communicate at a higher level, and take control of your activities instead of letting them control you. Be proactive to avoid reactivity. Let’s get together and share these ideas over a cup of coffee some time in the near future

Habits For Easy Email

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If you’re like me, every morning you wake up to a large amount of email in your inbox. I’ve had the same email for 19 years now and get more spam than I care to count. I’ve just gotten used to deleting them and moving on.

One thing I’ve seen most friends and colleagues do is make folders in their inbox. I see these long lists of folders of different topics ranging from departments, projects to names and companies. I can’t do that. Everything that comes to me comes to my inbox.

I say forget the use of folders. Searching your inbox is an average of 42 seconds according to IBM research. I like knowing that everything is in one folder. It’s like having one physical inbox on your desk. Have you ever seen more than one inbox on someones desk let alone over a hundred?

Simple makes e-communication more efficient.  Keep your inbox simple.

Here’s 4 items that will help you streamline some issues you may have.

  1. Your email gets lost in the shuffle. Consider Boomerang. Say you want to write an email on Friday but it gets lost in the shuffle by Monday morning. Boomerang let’s you set the time and date for delivery. Cost is FREE for up to 10 messages a month, then $30 for Outlook or $5 for gmail.
  2. Need a quick response to work contacts. If you don’t have time for lengthy responses, with a tap Zoomin will respond “I agree” or any other preset reply. This is a Outlook plugin and app that doesn’t require you to open your email. Cost is Free for now but I heard they’re going to start charging an annual fee of $75.
  3. Missed a message from the boss. Inky is a downloadable service analysis that categorizes your incoming email and filters them so that the most important are at the top. This works with Outlook, Gmail, Yahoo and other email programs on Mac and PC. Cost is FREE
  4. Staying on top of social media and email. Download Rapportive. This tool is an easy way to keep tabs on friends and associates on Facebook, LinkedIn and Twitter. When you receive emails Rapportive compiles links to the sender’s online profiles on the side of the message. It will also display their latest updates and tweets. This is a Free app owned by LinkedIn.

These are my picks for keeping you inbox in line.

Best Days and Times for Posting to Social Media

Best Days and Times for Posting to Social Media

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More than nine out of ten businesses spend six or more hours online each week maintaining a presence on social media. And while you probably already know the benefits of social media–better engagement with your market, better website traffic, improved sales–you might not realize that some days (and times!) are better than others for posting to social media.

Social media analytics firm Socialbakers showed Facebook posts achieve 50% of their total reach within 30 minutes of being posted. In other words, half of all the people who will see your post have seen it within the first half-hour after you post it. Not only that, by the time 90 minutes have elapsed, your average post reaches less than 2% of total audience for the next seven hours before it drops off completely.

That’s why timing your posts properly is the best strategy. Here are the best days and times to post according to current research from Social Caffeine:

Twitter
BEST: 1 p.m. to 3 p.m., Monday through Thursday
WORST: 8 p.m. to 9 a.m. Avoid after 3 p.m. Friday and weekends

Facebook
BEST: 1 p.m. to 4 p.m., peaking on Wednesdays at 3 p.m.
WORST: 8 p.m. to 8 a.m., avoiding weekends

LinkedIn
BEST: 7 a.m. to 9 a.m. OR 5 p.m. to 6 p.m., Tuesday through Thursday
WORST: 10 p.m. to 6 a.m., avoid Monday and Friday

Pinterest
BEST: 2 p.m. to 4 p.m. or 8 p.m. to 1 a.m., peaking on Saturday morning
WORST: 5 p.m. to 7 p.m. and late afternoons

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Amateur Video

I am by no means a professional videographer but I do enjoy it. As by my previous post, I do enjoy taking video of my children and adding music to it. It’s simple process and the end product is mine to enjoy for a lifetime.

On the other hand, I also make a little money by shooting a friend of mine who is a motivational speaker/author and coach. We make weekly videos using green screen. This is actually a lot of fun because I really enjoy the process of taking something raw and turning it into something a little more flashy.

This is my little editing bay from my laptop. I use Adobe Premiere Pro and Adobe After Effects to produce these videos. The Chroma Key process has become almost second hand for me.

I’ve been producing these videos for almost 5 years now and I think it’s time to turn it up a notch. What does that mean? Just better equipment. But for now, here’s the finished product.

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Green Screen Production for HammerHouse

I did this video back in Jan of 2012. This particular video does not have a intro. I will post that one soon.

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Postcard design for reunion.

This is a card I drew up pretty quick. The Irish Uncle Sam was pulled from a friends poster so I can’t take credit for that.

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High School Reunion Postcard

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This is a postcard I created for my 30 year high school.

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Green Screen Production Final

This is part of a weekly video series I work on for Dan Manginelli, author/speaker. Still getting the lighting figured out but seems to work so far.

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Simple Keyboard Shortcut Tips

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[For Windows Users]

Cut, Copy and Paste. Most people know that when you ‘right-click’ on text or an image and drop down menu appears and you pick your cut, copy or paste option from that menu. I prefer keyboard short cuts. The next time you’re going to cut copy or paste, try these.

  • Z to undo
  • X to cut
  • C to copy
  • V to paste

Getting used to these keyboard short cuts can reduce your time spent on projects and you find that it’s just a easier way around.

History:

The term “cut and paste” comes from the traditional practice in manuscript-editings whereby people would literally cut paragraphs from a page with scissors and physically paste them onto another page. This practice remained standard as late as the 1970s. Stationery stores formerly sold “editing scissors” with blades long enough to cut an 8½”-wide page. The advent of photocopiers made the practice easier and more flexible.

The act of copying/transferring text from one part of a computer-based document (“buffer”) to a different location within the same or different computer-based document was a part of the earliest on-line computer editors. As soon as computer data entry moved from punch-cards to online files (in the mid/late 1960s) there were “commands” for accomplishing this operation. This mechanism was often used to transfer frequently-used commands or text snippets from additional buffers into the document, as was the case with the QED editor.

The earliest editors, since they were designed for “hard-copy” terminals, provided keyboard commands to delineate contiguous regions of text, remove such regions, or move them to some other location in the file. Since moving a region of text required first removing it from its initial location and then inserting it into its new location various schemes had to be invented to allow for this multi-step process to be specified by the user.

Often this was done by the provision of a ‘move’ command, but some text editors required that the text be first put into some temporary location (AKA, “the clipboard”) for later retrieval/placement.

Although the mechanism was already in widespread use in early line and character editors, Lawrence G. Tesler (Larry Tesler) popularized “cut and paste” in the context of computer-based text-editing while working at Xerox Corporation Palo Alto Research Center (PARC) in 1974–1975.

Apple Computer widely popularized the computer-based cut-and-paste paradigm through the Lisa (1981) and Macintosh (1984) operating systems and applications. Apple mapped the functionalities to key-combinations consisting of the Command key (a special modifier key) held down while typing the letters X (for cut), C (for copy), and V (for paste), choosing a handful of keyboard sequences to control basic editing operations. The keys involved all cluster together at the left end of the bottom row of the standard QWERTY keyboard, and each key is combined with a special modifier key to perform the desired operation:

  • Z to undo
  • X to cut
  • C to copy
  • V to paste

Control-V was first used for paste in the QED editor.

CUA (for OS/2) also uses combinations of the Insert, Del, Shift and Control keys. Early versions of Windows used the IBM standard. Microsoft later adopted the Apple style key-combinations with the introduction of Windows, choosing the control key as their modifier key which had previously been reserved for sending control characters.

Similar patterns of key combinations, later borrowed by others, remain widely available today in most GUI text editors, word processors, and file system browsers.

(Source: Wikipedia)

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